Thursday, 15 October 2009

The Internet Becomes Video Friendly: 1992- Present

"The internet has become the primary growth income market for record companies produced music videos.

IRC was the earliest form of internet sites which provided music videos. The videos were recorded off the televison and then changed them to .mpg files via IRC channels.



iFilm hosted short videos and music videos was launched in 1997 shortly followed by Napster which was a file sharing website. The site ran between 1991 and 2001. The site enabled people to access their favourite music videos and also to share them.



In 2005 YouTube was released. The site made it faster and easier to view. Some artists such as Soulja Boy have found success due to the site. Myspace's videos (launched in 2007) has also helped artists become well known and brought them success.



In 2007, The RIAA (Recording Industry Association of America) tried to prevent YouTube users from sharing videos due to royalties and becuase the songs were the property of music labels. Afeter YouTube merged with Google they assured the RIAA that they would be able to pay royalties to the major record labels.

iTunes provided music videos in high quality to be watched via the iTunes application. They have also begun selling music videos for iPods that have video playback capability.

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